About Genevieve Higgins-Desbiens
Genevieve Higgins-Desbiens is a Chief Operating Officer at Rutherford, a London-based recruitment firm that specialises in compliance, financial crime, legal and cyber security within financial services. After obtaining her Bachelor of Business & Marketing in Canada, she worked for several high-profile brands as well as start ups, building their brand and optimising their marketing strategies, both offline and online. After moving to the UK, she quickly specialised in the professional services sector, driving the marketing agenda for firms within the recruitment industry.
With more than 8 years of experience in marketing positions, Genevieve is now Rutherford's Chief Operating Officer, building the Operations function from the ground up and spearheading all growth-focussed efforts.